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CONTACT INFORMATION:

Patricia Donovan
Voice: 732.528.4468
Fax: 732.292.3073
E-mail: pdonovan@hin.com
Web site: www.hin.com

Transparency e-Tools:
Healthcare IT That Meets Employer,
Consumer and Accreditation Demands



The demand for transparency within the healthcare industry is growing. As consumer-driven healthcare enrollment is on the rise, more consumers are insisting on transparency in the cost and quality of their healthcare. To keep up with this demand, employers are seeking health plans that can supply healthcare-related Web technologies. To further this movement, some healthcare organizations now require specific Web-based tools before conferring accreditation.

July 2, 2007

MANASQUAN, NJ, USA — While there are still several hurdles left to overcome, the vision of transparency includes an informed, involved and connected healthcare consumer who effectively navigates the Web for decision support, comparison-shopping and healthcare spending management. In Transparency e-Tools: Healthcare IT That Meets Employer, Consumer and Accreditation Demands,, several healthcare professionals describe the challenges of developing Web technologies that will support decision-making and promote good health, building effective performance metrics, structuring incentive programs and involving and engaging people in these programs. This special report is based on two HIN audio conferences on the emergence of transparency in healthcare and its increasing dependency on the Web to educate and support consumers in healthcare-related decisions.

NEWS FACTS:

  • Contributing Authors: Kim Bellard, vice president, eMarketing & CRM, Highmark Inc.; Louis H. Diamond, M.B., Ch.B., vice president and medical director of Medstat; and John Mills, director of product development, HIP Health Plan.

  • Report highlights: The challenges of providing cost and quality information; the Web's evolving role in consumer-driven healthcare; plan comparison and cost calculator e-tools; length, detail and utilization of online health risk assessments (HRAs) and incentives for HRA completion; building buy-in for consumer-driven healthcare initiatives; eight-page Q&A session with the authors.

  • Target Audience: Health plans and providers, CEOs, CFOs, employers, human resource benefit managers, medical directors, sales and marketing executives, employer health plan decision makers, network development and provider services directors, strategic planners, utilization management, MCO plan healthcare management, brokers, TPAs, network managers, physician practice management company executives, medical management directors, PHO and IPA leadership, analysts, consultants, account services and administration executives and ancillary products managers.

  • Report formats: This 55-page special report is available in both print and PDF formats. For ordering information, please visit the HIN bookstore.


QUOTE ATTRIBUTABLE TO JOHN MILLS, DIRECTOR OF PRODUCT DEVELOPMENT, HIP HEALTH PLAN:

  • “Consumers are demanding more information about healthcare as costs increase and employers move to Health Reimbursement Accounts and Health Savings Accounts. Employers are starting to make robust tools a part of their decision-making process. It’s an exciting time because the Internet creates an opportunity to provide this information in a way that wasn’t possible 10 to 15 years ago. Most health plans have made an initial investment in these decision-support tools, and as the tools become more robust, there’s greater adoption of them. We’re expanding that investment because interest is growing in them.”

QUOTE ATTRIBUTABLE TO MELANIE MATTHEWS, HIN EXECUTIVE VP AND COO:

Click here for Melanie Matthews's profile.

  • “Healthcare consumers are demanding transparency in cost and quality of care now more than ever, and the Web offers instant access and updates to this information. As competition for quality ratings heats up, the authors in this report have done the legwork in this arena. They offer practical advice for employers and health plans seeking to meet their population's and accreditors' requests for online healthcare decision support tools."

Please contact Patricia Donovan to arrange an interview or to obtain additional quotes.

About the Healthcare Intelligence Network – HIN is the premier advisory service for executives seeking high-quality strategic information on the business of healthcare. For more information, contact the Healthcare Intelligence Network, PO Box 1442, Wall Township, NJ 07719-1442, (888) 446-3530, fax (732) 292-3073, e-mail info@hin.com, or visit http://www.hin.com.

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