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CONTACT INFORMATION:

Patricia Donovan
Voice: 732.528.4468
Fax: 732.292.3073
E-mail: pdonovan@hin.com
Web site: www.hin.com

Health Trends Update: Healthcare Industry Banking on Health Coaching to Deliver Behavior Change

A healthy majority of responding healthcare organizations — 63.4 percent — offer health coaching programs to their populations with the goal of reversing unhealthy behaviors and reducing the economic and clinical burden of chronic illness, according to the results of a new survey conducted by the Healthcare Intelligence Network.

September 30, 2009

MANASQUAN, NJ, USA — How do healthcare organizations use health coaching, and on which key behaviors do coaching interventions focus? By which modalities do they administer and monitor health coaching in their populations and how do they measure its effectiveness? The Healthcare Intelligence Network set out to answer these questions and others during its annual Health Coaching e-survey. Health Coaching in 2009: Banking on Behavior Change is an executive summary of responses from 212 healthcare organizations to the July 2009 e-survey on trends in the field of health coaching and its effect on healthcare utilization and spend.

Download this executive summary on health coaching trends in 2009.

NEWS FACTS:

The Healthcare Intelligence Network executive summary Health Coaching in 2009: Banking on Behavior Change highlights responses from 212 health plans, hospitals, physician practices and others on key aspects of health and wellness coaching:

The number one lifestyle factor targeted by health coaching interventions in 2009;
Average monthly case loads for health coaches;
Key coaching candidate identification methods;
Top tool for measuring patient satisfaction and improvement;
Health IT that is transforming health coaching;
Which organizations are measuring ROI from health coaching;

And many other key findings.

Download this executive summary on health coaching trends in 2009.

QUOTE ATTRIBUTABLE TO MELANIE MATTHEWS, HIN EXECUTIVE VP AND COO:

Click here for Melanie Matthews's profile.

"Whether embedded in the primary care visit or hospital discharge, accessible from an employer Web site or text-messaged to the cell phones of health plan members, health coaching interventions are motivating individuals to embrace healthier lifestyles that may help them ward off or more effectively manage chronic illness."

Please contact Patricia Donovan to arrange an interview or to obtain additional quotes.

About the Healthcare Intelligence Network – HIN is the premier advisory service for executives seeking high-quality strategic information on the business of healthcare. For more information, contact the Healthcare Intelligence Network, PO Box 1442, Wall Township, NJ 07719-1442, (888) 446-3530, fax (732) 292-3073, e-mail info@hin.com, or visit http://www.hin.com.

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