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CONTACT INFORMATION:
Patricia Donovan
Voice: 732.449.4468
Fax: 732.449.4463
E-mail: pdonovan@hin.com
Web site: www.hin.com
Evaluating Health and Wellness Incentive
Programs for Behavior Change
Learn how Premera Blue Cross incentives increase engagement in health and wellness programs and fostering behavior change during a February 10, 2011 webinar from the Healthcare Intelligence Network.
January 20, 2011
SEA GIRT, NJ, USA — Premera Blue Cross is constantly evaluating how changes to incentives for member participation and engagement in health and wellness programs impact behavior change. Healthcare organizations can learn techniques and strategies to develop effective incentives that increase engagement in health and wellness programs during Evaluating Health and Wellness Incentive Programs for Behavior Change, a 45-minute webinar on February 10, 2011.
Find out more about health and wellness program engagement and incentives.
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Scheduled Speaker: Neal Sofian, MSPH, director of member engagement at Premera Blue Cross.
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Conference Focus: What incentives are effective for HRA completion, biometric screening, program participation and health goal attainment as well as compliance issues related to these incentives; how small changes in incentive design can have an impact on participation and engagement; the integration of tailored messaging for incentives; and the emerging role of psychodynamics in incentive programs.
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Webinar Formats: 45-minute live webinar on February 10, 2011, including 15 minutes of live Q&A; "On-Demand" rebroadcast available February 14, 2011; 45-minute training DVD or CD-ROM with printed transcript available by March 3, 2011. Participants may add a DVD or CD to their live session registration to share with colleagues. Learn more about health and wellness programs for behavior change.
QUOTE ATTRIBUTABLE TO MELANIE MATTHEWS, HIN EXECUTIVE VP AND COO:
Click here for Melanie Matthews's profile.
"Health and wellness programs can effect behavior change in all populations, especially those who smoke, have weight issues and/or mental health conditions. Health and wellness programs in the workplace can decrease unhealthy lifestyles while increasing productivity and lowering healthcare costs. This webinar will help organizations use incentives to promote health and wellness and behavior change."
Please contact Patricia Donovan to arrange an interview or to obtain additional quotes.
About the Healthcare Intelligence Network — HIN is the premier advisory service for executives seeking high-quality strategic information on the business of healthcare. For more information, contact the Healthcare Intelligence Network, PO Box 1442, Wall Township, NJ 07719-1442, (888) 446-3530, fax (732) 449-4463, e-mail info@hin.com, or visit http://www.hin.com.
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