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CONTACT INFORMATION:

Patricia Donovan
Voice: 732.528.4468
Fax: 732.292.3073
E-mail: pdonovan@hin.com
Web site: www.hin.com

Health Coach Hiring, Training and ROI: Profiting from Behavior Change

Health Coach Hiring, Training and ROI: Profiting from Behavior Change
Strategies for the screening, hiring, training, mentoring, certification and continued educational support of health coaches are explained in "Health Coach Hiring, Training and ROI: Profiting from Behavior Change," a new resource from the Healthcare Intelligence Network.


June 18, 2010

MANASQUAN, NJ, USA — From a strong industry commitment to population health management to wellness and prevention incentives built into the Patient Protection and Affordable Care Act, there has never been a business climate more conducive to health coaching. "Health Coach Hiring, Training and ROI: Profiting from Behavior Change" is a blueprint for staffing and supporting a successful health coaching program as well as measuring and maximizing the behavioral, health and financial outcomes that can result.

Learn more about the how-to's of health coach hiring.

NEWS FACTS:

"Health Coach Hiring, Training and ROI: Profiting from Behavior Change" provides strategies for the screening, hiring, training, mentoring, certification and continued educational support of health coaches, as well as metrics for evaluating the success of an online, telephonic or in-person coaching effort and maximizing program ROI.

This essential 50-page special report provides responses to dozens of questions on key coaching areas, from coaching salary ranges to recommended training hours to ideal time frames for ROI assessment and improving client engagement in coaching programs.
  • Content Overview:

    • Darcy Hurlbert, M.P.H., formerly health and wellness product specialist at Ceridian LifeWorks, discusses four keys to supporting a successful health coach program. Provides the program framework for Ceridian's virtual coaching network. "Our retention over the years has been between 90 and 95 percent, which we attribute to our virtual work-at-home environment," Hurlbert says.

    • Sean Slovenski, CEO and president of Hummingbird Coaching Services, provides details about staffing a multi-model online coaching program. Includes information about skill sets and role playing for online coaches, as well as quality assurance and certification.

    • Elizabeth Rula, Ph.D., principal investigator of Health Outcomes Research at the Healthways Center of Health Research, discusses the importance of measuring the value of health risk reduction. "The underlying problem is the unhealthy behaviors of Americans. Research has shown that behavior is the number one determinant of health status, above genetics and the environment," Rula says. Includes information about calculating ROI and using incentives to drive outcomes.

    • Dr. Jim Reynolds, chief medical officer of Health Fitness Corporation, discusses the key indicators to follow during the program measurement period and provides tips for maximizing client engagement. Proves many data sources to measure program success.


  • Target Audience: CEOs, medical directors, wellness professionals, human resources professionals, disease management directors, managers and coordinators, health plan executives, care management nurses, business development executives and strategic planning directors.

  • Report Formats: PDF instant download, Print or Print/PDF combination.


Learn more about the how-to's of health coach hiring.

QUOTE ATTRIBUTABLE TO MELANIE MATTHEWS, HIN EXECUTIVE VP AND COO:

Click here for Melanie Matthews's profile.

"This special report is a must-read for health coaching organizations.This report not only provides exclusive details about health coach hiring and training, but it also provides actionable information from successful health coaching companies. The Q&A portion delves into great detail about drawing the line between coaching and counseling, health coaches for an off-shore business model, evaluating health coach performance and much more."

Please contact Patricia Donovan to arrange an interview or to obtain additional quotes.

About the Healthcare Intelligence Network — HIN is the premier advisory service for executives seeking high-quality strategic information on the business of healthcare. For more information, contact the Healthcare Intelligence Network, PO Box 1442, Wall Township, NJ 07719-1442, (888) 446-3530, fax (732) 292-3073, e-mail info@hin.com, or visit http://www.hin.com.

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