The Next Generation of Health Coaching:
Multi-Platform Models for Sustained Behavior Change


There's good news for health coaching: two out of three consumers are willing to participate
in health and wellness programs to improve their health a trend that translates into
reduced healthcare costs for payors and employers. But to connect with consumers where
they're at both in their lives and in the healthcare continuum health coaches of
the very near future will need to deliver whole-person behavior change strategies in
a multi-platform world.

To learn more or to order your copy today, contact HIN at 888-446-3530 or visit
online at:
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The Next Generation of Health Coaching: Multi-Platform Models for Sustained Behavior Change

As health coaching moves away from working in condition-
specific silos toward a more holistic approach The
Next Generation of Health Coaching: Multi-Platform
Models for Sustained Behavior Change
suggests
program development strategies, behavior change
theory and technologies to support this transition.
This report also guides organizations in search of
long-term sustainable approaches to health management
that address the entire population.

That's the changing face of health coaching, explain Jennifer
Hidding
, formerly director of interactive health management of
consumer solutions at OptumHealth and Roger Reed, chief consumer engagement architect
with Gordian Health Solutions.

In addition, Hidding and Reed provide details on:

  • Developing a wellness culture to drive health improvement initiatives;
  • Integrating rewards and incentives to drive participation and engagement
    in health coaching and the dramatic recent shift in preferred incentives;
  • Overcoming barriers to program entry;
  • Building the philosophical and technological platforms to support Health
    Coaching 3.0;
  • Evaluating promising new health coaching theories and success measurements;
  • Training health coaches on the new approaches and modalities essential to Health
    Coaching 3.0;
  • Measuring the effect of consumer engagement and health choices on the future
    of health coaching;
  • Planning today for the coaching call centers of the future;
    and much more.

View the full table of contents and order your copy today at:
http://store.hin.com/product.asp?itemid=3918

Please reference this customer code when ordering: NGC0827H

Available in Single or Multi-User Licenses

A multi-user license will provide you with the right to install and use this information on
your company's computer network for an unlimited number of additional workstations within
your organization for a one-time fee. To have this valuable resource on your network,
or to inquire about ordering bulk copies in print or Adobe PDF, please e-mail
Deirdre McGuinness at dmcguinness@hin.com or call at 888-446-3530 ext. 14.



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The Next Generation of Health Coaching: Multi-Platform Models
for Sustained Behavior Change

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The Next Generation of Health Coaching: Multi-Platform Models
for Sustained Behavior Change


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