Dear Healthcare Intelligence Network Client,

This week we report on some small lifestyle changes that added up to some big savings for Blue Cross Blue Shield of North Carolina --- more proof that preventive health programs and health coaching can significantly trim employer and health plan costs. And now, some anecdotal research indicates that certain health coach attributes might further influence behaviors and outcomes. Darcy Hurlbert of Ceridian LifeWorks shared with us three key coaching attributes that Ceridian found had an effect on quit rates among participants in its smoking cessation program. This research is based on assessments of a small group of health coaches, but might be food for thought when hiring health coaches.

What has your organization learned from its health coaching endeavors? Whether you offer a full complement of coaching programs or are just getting started, take our e-survey on health coaching by February 29. You'll get an e-summary of your colleagues' coaching innovations.

Your colleague in the business of healthcare,
Patricia Donovan
Editor, Healthcare Business Weekly Update

Please pass this along to any of your colleagues or, better yet, have them sign up to receive their own copy at http://www.hin.com/freenews2.html where you can also learn about our other news services.


Healthcare Business Weekly Update
Volume VIX, No. 48
February 11, 2008

Sponsored by: Emerging Trends & Opportunities for Healthcare Organizations to Leverage Web 2.0

A growing number of healthcare organizations are using new media techniques or Web 2.0 technologies such as blogs, podcasts, social networking and videos to advertise their services and provide healthcare consumers with access to more interactive health education. During this 90-minute webinar on February 13, 2008, an expert panel of speakers will provide in-depth case studies on their organizations' Web 2.0 strategies.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3762


Table of Contents
  1. Health Coaching A Key Employee Benefit In Controlling Healthcare Costs
  2. Measuring Change: Evaluating Health and Wellness Coaching Performance, Outcomes and ROI
  3. Hospital Urges Those with Flu Symptoms to Not Visit Patients
  4. Infection Control Manual for Long Term Care
  5. Featured Healthcare Blog: Creating a Physician Practice Culture That Supports the Medical Home Model
  6. Medical Expenses Reduced With Preventive Health Program
  7. Workplace Wellness Case Studies: Tactics To Promote Health and Reduce Risk
  8. New York Promotes Long-Term Care Insurance Purchase via Internet, Mail and DMV Registrations
  9. Medicare Explained, 2006 Edition
  10. HHS-Designated Collaboratives Receive Access to CMS Physician Quality-of-Care Ratings
  11. Healthcare Report Cards: How To Get an A+ in the Public Reporting of Healthcare Quality Data
  12. Monthly e-Survey: Health and Wellness Coaching


1. Health Coaching A Key Employee Benefit In Controlling Healthcare Costs

Corporate wellness programs are best supported by individualized health coaching to drive lasting behavior change among employees, according to a new white paper by Hummingbird Coaching Services.

One of the biggest concerns of employers is containing the high cost of employee benefits - particularly healthcare expenses. Wellness programs are among the most effective ways for an employer to promote a healthy workplace and cut overall health expenses, according to Hummingbird.

To read this story in its entirety, go to:
http://www.hin.com/sw/Hindustry_MC21108.html



2. Measuring Change: Evaluating Health and Wellness Coaching Performance, Outcomes and ROI

In this special report, two health coaching thought leaders present their coaching ROI models and examine the impact of health and wellness coaching on behaviors and the bottom line. They also share anecdotal research that ties coaches' personal attributes to optimal outcomes ­ information that can influence health and wellness coach hiring strategies.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3767



3. Hospital Urges Those with Flu Symptoms to Not Visit Patients

Moses Cone Health System in North Caroliina has asked children under the age of 18 and others who have flu symptoms to avoid visiting hospital patients. While hospital patients are not catching the flu, the disease is hitting the community.

To read this story in its entirety, go to:
http://www.hin.com/sw/hospital_HSmanagement21108.html



4. Infection Control Manual for Long Term Care

The manual includes a detailed table of contents and numbered tabs for ease in finding specific policies. The manual format includes: The Infection Control Program; Surveillance of Infections; Infection Control Education; Isolation; Employee Health; Patient Care Policies; Departmental Policies; OSHA Exposure Control Plans for Bloodborne Pathogens and TB; Performance Improvement; Bioterrorism; and References.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3394



TALK TO THE HIN COMMUNITY: Share your reaction to a story or a strategy that's working at your organization. Send an email to editor@hin.com or post a comment to the HIN blog at:
http://blog.hin.com/

5. Featured Healthcare Blog Post: Creating a Physician Practice Culture That Supports the Medical Home Model

Posted February 5, 2008 -- Fostering a practice environment in which staff are trusted to carry out standing orders and empowered to tell a physician when an error has been made can smooth the transition to the advanced medical home model, said Dr. Lonnie Fuller ...

To continue reading this blog post, please visit:
http://blog.hin.com/?p=254



6. Medical Expenses Reduced With Preventive Health Program

Simple lifestyle changes added up to big savings – $187 annually per participating member in Blue Cross and Blue Shield of North Carolina’s (BCBSNC) Healthy Lifestyle Choices – a program that offers tools and resources to help participants engage in regular exercise and nutritious eating, the company reported.

The results were from a two-year BCBSNC study (2005-2006) of the preventive health program comparing participants’ average medical costs before and after enrolling in the program.

To read this story in its entirety, go to:
http://www.hin.com/sw/behavioral_health21108.html



7. Workplace Wellness Case Studies: Tactics To Promote Health and Reduce Risk

This 111-page report looks at what’s working in health plan wellness and health promotion programs --- award-winning and unique efforts, best practices, ROI, and lessons learned.

Starting with case studies of health improvement innovations at three national health plans, it then delves into two parallel tactics that are gaining ground among employers: pitting departments against each other in a friendly competition for the healthiest workers and rewarding employees for healthy lifestyle choices.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3312



8. New York Promotes Long-Term Care Insurance Purchase via Internet, Mail and DMV Registrations

New York State Health Commissioner Richard F. Daines, M.D., has announced a $1.75 million statewide media campaign to promote the purchase of long-term care insurance, including the state's Partnership for Long-Term Care, by New York residents ages 40 to 65.

To read this story in its entirety, go to:
http://www.hin.com/sw/long_term_care21108.html


There are other free email newsletters available from HIN!

Health Management Career Center Update is a free bi-monthly email newsletter for healthcare management professionals seeking new career opportunities and healthcare organizations that are seeking to fill health management positions within their companies.

Healthcare Buyer's Connection is a bi-monthly email newsletter for buyers and sellers of healthcare products and services. It highlights news on trends in healthcare purchasing and marketing and recommends reading for keeping up-to-date on e-commerce.

To sign up for our free email newsletters, please visit
http://www.hin.com/freenews2.html



9. Medicare Explained, 2006 Edition

The 2006 Medicare Explained is a one-volume overview description of the benefits available under the Medicare program, updated to include all legislative and regulatory changes through December 15th, 2005. This year's edition provides a detailed explanation of Medicare Part A (the Hospital Insurance program), Part B (the Supplemental Medical Insurance program), Part C (the Medicare Advantage program, formerly known as the Medicare+Choice managed care program) and Part D (the prescription drug benefit currently administered through a discount card).

For more information, please visit:
http://store.hin.com/product.asp?itemid=3413



10. HHS-Designated Collaboratives Receive Access to CMS Physician Quality-of-Care Ratings

Fourteen healthcare partnerships designated chartered value exchanges (CVEs) by the U.S. Department of Health & Human Services (HHS) will be granted access to information from Medicare that gauges the quality of care physicians provide to patients.. The 14 organizations have received the CVE distinction from HHS for their strong commitment to improving quality and value in healthcare.

To read this story in its entirety, go to:
http://www.hin.com/sw/healthLaw_regulation21108.html



11. Healthcare Report Cards: How To Get an A+ in the Public Reporting of Healthcare Quality Data

During this 90-minute audio conference on CD-ROM,Paul L. Green, director, clinical quality improvement, John F. Kennedy Memorial Hospital and Christine Profita Orok, project leader of cost and quality at Blue Cross Blue Shield of Massachusetts, will provide inside information on why organizations should consider publicly posting performance data and the steps to take to launch public report cards.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3376



12. Monthly e-Survey: Health and Wellness Coaching

Complete our online survey on health and wellness coaching by February 29, and you'll get a free executive summary of the compiled results.

To take the survey and receive your free executive summary of the results, please visit:
http://www.surveymonkey.com/s.aspx?sm=JLYIu2QOZ0JiMdREcS9pHg_3d_3d


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