Dear Healthcare Intelligence Network Client,

Just as President-elect Obama tapped the Internet to raise campaign funds and get out the vote, healthcare is wielding the Web for disease management, health and wellness coaching and information management. Last week we learned that Google Flu Trends, a new Web tool from Google.org, may be able to alert us to regional flu outbreaks a week to 10 days before the CDC. Also last week, during HIN's Health and Wellness Coaching in 2009 conference, OptumHealth and Gordian Health Solutions looked ahead to Health Coaching 3.0 — a relationship-driven multi-platform world that delivers health behavior change strategies via PDAs, telephones and home monitoring services. Read more of their comments in the HIN blog.

What's behind this trend? Maybe the discovery by an iCrossing survey that in 2007, the Internet became consumers' premier source for healthcare information for the first time — outranking physicians, family, friends and co-workers and other sources. The survey results were shared by OptumHealth's Jennifer Hidding.

Kind of gives new meaning to the term "consumer-driven," doesn't it? It's a direction echoed in this week's stories, where you'll discover the industry leader in the adoption of EHRs and other health IT as well as the four PHR vendors available to Medicare beneficiaries for the management of their health information in 2009.

Your colleague in the business of healthcare,
Patricia Donovan
Editor, Healthcare Business Weekly Update

Please pass this along to any of your colleagues or, better yet, have them sign up to receive their own copy at http://www.hin.com/freenews2.html where you can also learn about our other news services.


Healthcare Business Weekly Update
Volume X, No. 33
November 17, 2008

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During A Health Coach Hiring and Training Game Plan That Yields Improved Outcomes, a 90-minute webinar on November 19, 2008, experts will explore hiring and training practices for health coaching that reflect developments in the field.

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Table of Contents
  1. Patient-Centric Management of Chronic Pain
  2. Relieving the Costs and Consequences of Chronic Pain: A Best Practice Multimodal Approach
  3. Eliminating Intestinal Infection Afflicting 13 of 1,000 Hospital Patients
  4. CDC Infection Control Guidelines
  5. Featured Healthcare Business White Paper: ROI for Medical Billing
  6. New Tool Fights Against Prescription Drug Abuse
  7. Emergency Room Triage of the Mental Health Patient: Pilot Projects in Reducing ED Diversion
  8. Nursing Homes Lead Physician Offices, Hospitals in EHR Adoption
  9. EHRs: Transforming Your Medical Practice
  10. CMS Offers Medicare Beneficiaries Choice of Four PHRs
  11. The Business Case for Web 2.0 in Healthcare: Building Brands and Redefining the Patient Experience
  12. Featured Healthcare Podcast: A Health Coach Hiring and Training Game Plan That Yields Improved Outcomes


1. Patient-Centric Management of Chronic Pain

The Harvard School of Public Health recently found that pain management is a key factor in hospital patient satisfaction. Cheryl Pacella, the performance improvement advisor at Masspro, discusses the key components of pain assessment, as well as the World Health Organizationís approach to treating pain.

A comprehensive pain assessment has many key components. This is much more detailed than simply using a pain scale.

To read this story in its entirety, go to:
http://www.hin.com/sw/Hindustry_MC111708.html



2. Relieving the Costs and Consequences of Chronic Pain: A Best Practice Multimodal Approach

In this 35-page special report, two experts describe patient-centric pain management tactics that engage the patient as an active partner and employ creative and alternative therapies and interventions.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3834



3. Eliminating Intestinal Infection Afflicting 13 of 1,000 Hospital Patients

The life-threatening bacterium that causes diarrhea and more serious intestinal conditions, Clostridium difficile, is sickening many more patients than previously estimated, according to a new study released by the Association for Professionals in Infection Control and Epidemiology (APIC).

To read this story in its entirety, go to:
http://www.hin.com/sw/hospital_HSmanagement111708.html



4. CDC Infection Control Guidelines

The CDC Infection Control Guidelines for Healthcare Facilities is packed with resources invaluable to your infection control program. The OSHA Bloodborne Pathogens regulations have been included as a bonus. This product puts at your fingertips all the major resources used by ICPs on a daily basis.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3395



Please Forward This Issue

If you havenít already done so, please forward this issue to one or two of your business associates. Thanks so much.

To subscribe, please visit:
http://www.hin.com/freenews2.html



5. Featured Healthcare Business White Paper: ROI for Medical Billing

Discover how medical billing departments and organizations can realize a significant ROI from digital document management with integrated workflow technology.

To download this complimentary white paper, please visit:
http://www.hin.com/library/registerrmb.html



6. New Tool Fights Against Prescription Drug Abuse

A specialty pharmaceutical company has unveiled a key component in the nation's fight against opioid abuse. Tris Pharmaís new drug delivery platform, NoBuse™, offers a technology by which companies can deliver effective pain relief or Attention Deficit Hyperactivity Disorder (ADHD) products that are nearly impervious to abuse.

To read this story in its entirety, go to:
http://www.hin.com/sw/behavioral_health111708.html



7. Emergency Room Triage of the Mental Health Patient: Pilot Projects in Reducing ED Diversion

In this special report, one industry expert explains how the community mental health center's system-wide daily conference call helps to balance work and patient flow, encourages creative problem-solving and dramatically reduces staff time spent on diversion of psychiatric ER patients to other facilities. A second expert describes a pilot program placing a psychiatric nurse in the ED, along with the impact of the program on hospital admits, discharges and resource allocation, and ED staff satisfaction and morale.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3849



8. Nursing Homes Lead Physician Offices, Hospitals in EHR Adoption

The rate of nursing homes using electronic information systems (EIS) is considerably higher than previous estimates and compares favorably to other healthcare settings, according to a new study released by the American Association of Homes and Services for the Aging (AAHSA).

To read this story in its entirety, go to:
http://www.hin.com/sw/long_term_care111708.html


There are other free email newsletters available from HIN!

Healthcare Quality Improvement Briefings is a free weekly email newsletter that gives you news about new quality improvement programs, links to sample sites posting healthcare report cards and reviews of new information resources on quality improvement at hospitals and health plans.

HIPAA Heads Up is a free weekly email newsletter that will keep you informed on HIPAA strategies, implementation, resources and the latest news articles available at The HIPAA Desktop — access to online news articles on HIPAA, links to some of the web's top HIPAA resources and a list of "best-selling" resources that healthcare executives are using in their efforts to comply with the HIPAA regulations.

To sign up for our free email newsletters, please visit
http://www.hin.com/freenews2.html


9. EHRs: Transforming Your Medical Practice

This is a practical guide to EHRs for everyone in the medical practice setting, so they can make the implementation process efficient and correct. You'll get complete information on all the critical areas of successful EHR implementation, including: external and internal environments, needs assessment, organization and planning, and much more.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3099



10. CMS Offers Medicare Beneficiaries Choice of Four PHRs

Beginning in early 2009, Medicare beneficiaries can choose one of four selected PHR companies to maintain their health records electronically.

To read this story in its entirety, go to:
http://www.hin.com/sw/healthLaw_regulation111708.html



11. The Business Case for Web 2.0 in Healthcare: Building Brands and Redefining the Patient Experience

In this special report, experts recount how strategic utilization of Web 2.0 tools is driving prospective patients to their Web sites and to their facilities in record numbers. Even recruiters are feeling the impact of these efforts.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3818



12. Featured Healthcare Podcast: A Health Coach Hiring and Training Game Plan That Yields Improved Outcomes

The health coaching resume looks a lot different than it did 10 years ago, explains Sean Slovenski, CEO and president of Hummingbird Coaching. Drawing upon his decade of experience in health coaching, he suggests key questions to ask during the coaching vetting process, shares a five-point strategy for ongoing health coach skill support and offers two true measures of success of a health coaching initiative.

To listen to this podcast in its entirety, please visit:
http://www.hin.com/podcasts/podcast.htm#73


Contact HIN:

Editor: Patricia Donovan, pdonovan@hin.com;
Associate Editor: Jessica Papay, jpapay@hin.com;
Sales & Marketing Coordinator: Deirdre McGuinness, dmcguinness@hin.com;
Publisher: Melanie Matthews, mmatthews@hin.com

For more information on the products and services available through
the Healthcare Intelligence Network, contact us at (888) HIN-3530
(446-3530), (732) 528-HIN8, (528-4468), fax (732) 292-3073 or email
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