Dear Healthcare Intelligence Network Client,

Novant Health has been hard at work for three years to reduce MRSA infection rates and clean up handwashing compliance issues among its hospital workers. And now that it's getting results (see story below), it's sharing the details and educational tools with others — for free — on the Internet. From a dedicated Web site, you can download many of their marketing materials for your organization's use. There's a computer screensaver and wallpaper, billboards, posters — even cafeteria tray liners.

Novant's success in changing its hospital culture is admirable; healthcare-associated infections claim 99,000 lives each year, by the most recent CDC estimates. But so is its decision to share its campaign tools. That's a great example, and a culture change that saves lives.

Your colleague in the business of healthcare,
Patricia Donovan
Editor, Healthcare Business Weekly Update

Please pass this along to any of your colleagues or, better yet, have them sign up to receive their own copy at http://www.hin.com/freenews2.html where you can also learn about our other news services.


Healthcare Business Weekly Update
Volume X, No. 25
September 22, 2008

Sponsored by: Reimbursement Models for Medical Homes: From Pilot to Practice

During Reimbursement Models for Medical Homes: From Pilot to Practice, a 90-minute webinar on September 24, 2008, three industry experts with an expertise in medical homes will examine case studies of reimbursement strategies for medical home programs.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3831


Table of Contents
  1. Large Physician Groups Score Low On Key Measures Of "Medical Home" Approach To Care, Retail Clinics Increase
  2. Expanding Market Share: A Guide to Blues Plan Strategies and Alliances
  3. Leading Healthcare System Decreases MRSA Infection Rate, Offers Educational Materials of Preventive Program
  4. Hand Hygiene in Healthcare Settings — Inservice program
  5. Featured Healthcare Business White Paper: Decision Support Tools in Benefit-Plan Design and Enrollment: The Compelling Advantages for Enrollees and Plan Sponsors
  6. SAMHSA Provides Award to Run National Center for Mental Health Promotion and Youth Violence Prevention
  7. Health Behavior and Health Education: Theory, Research, and Practice, 3rd Edition
  8. Pennsylvania Long-Term Care Associations Oppose Proposed Assisted Living Regulations
  9. Coordinating Care Transitions for the Elderly and Dually Eligible: Fostering Self-Management and Reducing Readmissions
  10. Tracking Environmental Causes of Parkinson's Disease
  11. Neurology and Neurosurgery: Clinical Guidelines for Managing Care, 2nd Edition
  12. Featured Healthcare Podcast: Reimbursement Models for Medical Homes: From Pilot to Practice


1. Large Physician Groups Score Low On Key Measures Of "Medical Home" Approach To Care, Retail Clinics Increase

Despite the growing promise that a “patient-centered medical home” offers, many large physician practices lack the essential elements to create a medical home for patients to receive care, according to a new study published in the journal Health Affairs.

To read this story in its entirety, go to:
http://www.hin.com/sw/Hindustry_MC092208.html



2. Expanding Market Share: A Guide to Blues Plan Strategies and Alliances

Get a FREE copy of Expanding Market Share: A Guide to Blues Plan Strategies and Alliances. This 100-page report examines strategies and techniques used by Blue Cross and Blue Shield plans to develop and market insurance products. It includes details of Blues plans in individual, small-group, middle-market and national accounts; expansion efforts at the state, multi-state and national levels; and Blues’ strategies for state health reform efforts. http://www.aishealth.com/Products/freereports_HIN.html



3. Leading Healthcare System Decreases MRSA Infection Rate, Offers Educational Materials of Preventive Program

After decreasing MRSA infection rates by 53 percent, Novant Health feels so strongly about hand hygiene and improving the quality and safety of patient care, they are making educational materials and details of their preventive program available and downloadable free of charge at WashingHandsSavesLives.org.

To read this story in its entirety, go to:
http://www.hin.com/sw/hospital_HSmanagement092208.html



4. Hand Hygiene in Healthcare Settings — Inservice program

This new program discusses the CDC Guideline for Hand Hygiene in Healthcare Settings, and its practical application in the healthcare facility. It covers methods of hand hygiene, the advantages of using alcohol-based handrubs, the risks associated with artificial nails, and data on disease transmission that has been attributed to poor hand hygiene.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3399



Please Forward This Issue

If you haven’t already done so, please forward this issue to one or two of your business associates. Thanks so much.

To subscribe, please visit:
http://www.hin.com/freenews2.html



5. Featured Healthcare Business White Paper: Decision Support Tools in Benefit-Plan Design and Enrollment: The Compelling Advantages for Enrollees and Plan Sponsors

Healthcare choices, costs, and complexities are overwhelming virtually all employees who face important life decisions. Today, a new breed of decision support tools presents an unprecedented opportunity to engage and empower employees as healthcare consumers. Employees who use these tools are more likely to make “better fit” choices that increase their satisfaction and lower costs for employee and employer alike. Discover the effectiveness of decision support tools and how to encourage their use in this new white paper.

To download this complimentary white paper, please visit:
http://www.hin.com/library/registerdst.html



6. SAMHSA Provides Award to Run National Center for Mental Health Promotion and Youth Violence Prevention

The Substance Abuse and Mental Health Services Administration (SAMHSA) has announced a five-year cooperative agreement grant award totaling $33 million to the Education Development Center, Inc. of Newton, Mass., for the National Center for Mental Health Promotion and Youth Violence Prevention. Through the center, SAMHSA will provide technical assistance for grantees in two federally funded programs: Safe Schools/Healthy Students (SS/HS) and Linking Action for Unmet Needs in Children's Health (Project LAUNCH).

To read this story in its entirety, go to:
http://www.hin.com/sw/behavioral_health092208.html



7. Health Behavior and Health Education: Theory, Research, and Practice, 3rd Edition

This product provides a comprehensive and in-depth analysis of health behavior theories relevant to health education and includes the most current information on developments in theory, research, and practice.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3290



8. Pennsylvania Long-Term Care Associations Oppose Proposed Assisted Living Regulations

While three long-term care associations unequivocally support assisted living as a new category of long-term care in Pennsylvania, they fear that the proposed regulations will hurt the very consumers they are supposed to help. The Pennsylvania Health Care Association/Center for Assisted Living Management, PANPHA, and the Pennsylvania Assisted Living Association testified jointly before the House Aging and Older Adult Services Committee.

To read this story in its entirety, go to:
http://www.hin.com/sw/long_term_care092208.html


There are other free email newsletters available from HIN!

Healthcare Daily Data Bytes put at your fingertips each day a "Data Byte" from the healthcare industry — facts, figures, statistics and percentages on healthcare spending, costs, utilization and performance. You can also register for free access to Healthcare Daily Data Byte archives.

HealthSounds Podcasts delivers a free weekly audio interview with a healthcare innovator to your e-mailbox. Listen to thought leaders answer key questions about the most pressing issues and trends in healthcare — impact of retail clinics, implications of Web 2.0 for healthcare, medical home models and much more.

To sign up for our free email newsletters, please visit
http://www.hin.com/freenews2.html


9. Coordinating Care Transitions for the Elderly and Dually Eligible: Fostering Self-Management and Reducing Readmissions

Throughout this 65-page report, respected thought leaders share their unique approaches to care transition management that positively impact cost and engage the patient in their care decisions.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3685



10. Tracking Environmental Causes of Parkinson's Disease

The National Institute of Environmental Health Sciences (NIEHS), part of the National Institutes of Health (NIH), will award three new grants totaling $21.25 million over a five-year period to study how environmental factors contribute to the cause, prevention and treatment of Parkinson's disease and other related disorders.

To read this story in its entirety, go to:
http://www.hin.com/sw/healthLaw_regulation092208.html



11. Neurology and Neurosurgery: Clinical Guidelines for Managing Care, 2nd Edition

This 200-page report includes 84 clinical evidence-based review criteria for outpatient and inpatient tests and procedures with indications, medical necessity coverage criteria, references and resources.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3087



12. Featured Healthcare Podcast: Reimbursement Models for Medical Homes: From Pilot to Practice

As veterans of CMS' Physician Group Practice Medicare three-year demonstration pilot, Dartmouth-Hitchcock Medical Center (DHMC) physicians are comfortable dispensing chronic care in the medical home environment, explains Dr. Barbara Walters, DHMC's senior medical director. Its new medical home partnership with Cigna is an enhanced version of CMS' reimbursement model that Dr. Walters hopes will generate some "working capital" to reinvest in key medical home tools. She describes DHMC's physician-friendly model of negotiating with commercial payors and its current method of communicating the patient-centered model of care to patients.

To listen to this podcast in its entirety, please visit:
http://www.hin.com/podcasts/podcast.htm#67


Contact HIN:

Editor: Patricia Donovan, pdonovan@hin.com;
Associate Editor: Jessica Papay, jpapay@hin.com;
Sales & Marketing Coordinator: Deirdre McGuinness, dmcguinness@hin.com;
Publisher: Melanie Matthews, mmatthews@hin.com

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