Dear Healthcare Intelligence Network Client,

For many of us, back-to-school also means lessons in computer literacy to access our children's online textbooks, e-mailed status reports and teachers' Web sites. Web 2.0 is everywhere — co-workers and children are friending, tweeting and texting away as these social networking tools become de facto communication modes. The healthcare industry isn't immune. A featured story this week chronicles how blogs, podcasts and wikis are changing the face of information exchange at the Cleveland Clinic.

We're no strangers to user-generated content (UGC) ourselves. HIN ventured into the Web video realm earlier this year, and this month are raising our virtual profile even higher. You can now friend HIN VP and COO Melanie Matthews on Facebook and join the Healthcare Intelligence Network group.

You can also follow HIN on Twitter.

Join us there, and we'll figure out together whether Health 2.0 is helping or hindering our industry's information flow. And share your Web 2.0 experiences at the HIN blog.

We also offer you one final way to communicate — by taking our fourth annual Healthcare Trends survey. Tell us about your year in healthcare and what's ahead for your organization in 2009, and we'll send you an e-summary of the results at the conclusion of the survey.

Your colleague in the business of healthcare,
Patricia Donovan
Editor, Healthcare Business Weekly Update

Please pass this along to any of your colleagues or, better yet, have them sign up to receive their own copy at http://www.hin.com/freenews2.html where you can also learn about our other news services.


Healthcare Business Weekly Update
Volume X, No. 23
September 8, 2008

Sponsored by: Improving Medication Adherence: Practical Strategies to Increase Patient Compliance

During Improving Medication Adherence: Practical Strategies to Increase Patient Compliance, a 90-minute webinar, you’ll hear from two industry experts on ways to increase patient medication compliance.

For more information, please visit http://store.hin.com/product.asp?itemid=3830


Table of Contents
  1. Injecting Web 2.0 Tools into Healthcare
  2. Expanding Market Share: A Guide to Blues Plan Strategies and Alliances
  3. New AHRQ Tool Helps Hospitals Evaluate Disaster Drills
  4. Balancing Privacy with Public Health Surveillance In Public Health Emergencies
  5. Featured Healthcare Business White Paper: Five Key Traits of the Life Sciences Enterprise of the Future
  6. Increase in Youth Suicide Rate Following Decade-Long Decline May Reflect Emerging Health Crisis
  7. Managing Behavioral Healthcare, 3rd edition
  8. AHIP Launches New Long-Term Care Education Campaign
  9. Elderly Health Services Letter
  10. Survey Shows CDHPs Increased by 43 Percent
  11. Essential Keys To Success for Consumer-Directed Health Plans
  12. Featured Healthcare Podcast: Improving Medication Adherence: Practical Strategies to Increase Patient Compliance


1. Injecting Web 2.0 Tools into Healthcare

John Sharp, project manager for IT Web services with Cleveland Clinic, describes the many Web 2.0 tools that Cleveland Clinic has implemented and that other healthcare organizations can use as well.

Health 2.0 is a newer concept that takes Web 2.0 technologies and imports them into healthcare. For instance, social networking is now available for both patients (or healthcare consumers) and providers. Podcasts are available for medical and patient education and other uses in healthcare, such as wellness. Blogs are written by physicians and other medical experts. Using RSS to subscribe to healthcare content is becoming more popular. At the Cleveland Clinic, they’ve had a variety of experiences with this new technology — some of it official and some of it unofficial.

To read this story in its entirety, go to:
http://www.hin.com/sw/Hindustry_MC090808.html



2. Expanding Market Share: A Guide to Blues Plan Strategies and Alliances

Get a FREE copy of Expanding Market Share: A Guide to Blues Plan Strategies and Alliances. This 100-page report examines strategies and techniques used by Blue Cross and Blue Shield plans to develop and market insurance products. It includes details of Blues plans in individual, small-group, middle-market and national accounts; expansion efforts at the state, multi-state and national levels; and Blues’ strategies for state health reform efforts. http://www.aishealth.com/Products/freereports_HIN.html



3. New AHRQ Tool Helps Hospitals Evaluate Disaster Drills

Hospitals can now identify the most important strengths and weaknesses in their disaster response plans using a new tool from HHS’ AHRQ. The tool is a series of evidence-based modules that provide standardized checklists to document observations during a disaster drill. Using the observations, hospitals can identify areas for improvement, make appropriate changes and set benchmarks to track those changes over time.

To read this story in its entirety, go to:
http://www.hin.com/sw/hospital_HSmanagement090808.html



4. Balancing Privacy with Public Health Surveillance In Public Health Emergencies

This timely briefing will reduce the uncertainty over sharing patient data with public health authorities in preparing for and addressing public health emergencies.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3612



Please Forward This Issue

If you haven’t already done so, please forward this issue to one or two of your business associates. Thanks so much.

To subscribe, please visit:
http://www.hin.com/freenews2.html



5. Featured Healthcare Business White Paper: Five Key Traits of the Life Sciences Enterprise of the Future

Although Life Sciences CEOs foresee much more change ahead, they’re not confident about managing it. So how will they cope in increasingly turbulent times? How can they recruit the right talent, replenish their pipelines and protect their intellectual property? Learn more in this new IBM white paper, based on interviews with CEOs from Big Pharma companies, large biotechnology concerns, medical device and diagnostics companies, clinical services providers and medical distributors.

To download this complimentary white paper, please visit:
http://www.hin.com/library/registereof.html



6. Increase in Youth Suicide Rate Following Decade-Long Decline May Reflect Emerging Health Crisis

A sudden and dramatic increase in pediatric suicides may reflect an emerging trend rather than a single-year anomaly. That’s the conclusion of new suicide research, conducted at The Research Institute at Nationwide Children’s Hospital and published in the September 3rd issue of the Journal of the American Medical Association (JAMA), which looked at pediatric suicide trends over a 10-year period.

To read this story in its entirety, go to:
http://www.hin.com/sw/behavioral_health090808.html



7. Managing Behavioral Healthcare, 3rd edition

This 424-page manual provides behavioral health medical review policies, ‘benefit interpretations’ criteria, benchmarks and guidelines for inpatient, day hospital, residential and outpatient care.

For more information, please visit:
http://store.hin.com/product.asp?itemid=2818



8. AHIP Launches New Long-Term Care Education Campaign

America’s Health Insurance Plans (AHIP) has launched a new national education campaign to better inform consumers about their risks of needing long-term care and the valuable financial protection long-term care insurance provides. The centerpiece of this campaign is a new consumer-friendly Web site, MyLifeMyFamily, to provide consumers with basic information about long-term care insurance.

To read this story in its entirety, go to:
http://www.hin.com/sw/long_term_care090808.html


There are other free email newsletters available from HIN!

HealthCoach Huddle, a monthly e-newsletter, brings you the most up-to-date news on health coaching, from coaching strategies to interviews and quotables from the industry's leading health coaches.

Medical Home Monitor tracks the construction of medical homes around the country and their impact on healthcare access, quality, utilization and cost. As providers and payors reframe care delivery, this monthly e-newsletter will cover the pilots, practice transformations, tools and technology that will guide healthcare organizations toward clinical excellence.

To sign up for our free email newsletters, please visit
http://www.hin.com/freenews2.html



9. Elderly Health Services Letter

Elderly Health Services Letter stays on top of the most current challenges facing senior services professionals, including financing and funding senior services, marketing, positioning senior services for managed care, getting administrative support, forging partnerships to participate in the continuum of care, developing new programs and services, and much more.

For more information, please visit:
http://store.hin.com/product.asp?itemid=2618



10. Survey Shows CDHPs Increased by 43 Percent

As healthcare costs continue to rise, more employers are looking to CDHPs and employee wellness programs to help keep costs under control, according to the new Health Plan Survey conducted by United Benefit Advisors (UBA). The nation’s largest and most comprehensive benchmark survey of employer-sponsored plan design and plan costs, the 2008 UBA Health Plan Survey, found that CDHPs increased by 43 percent from last year, and now comprise nearly 13 percent of all plans offered by employers. The percentage of employees enrolled in these plans nearly doubled, from 6 percent in 2007 to 11.2 percent this year, UBA said.

To read this story in its entirety, go to:
http://www.hin.com/sw/healthLaw_regulation090808.html



11. Essential Keys To Success for Consumer-Directed Health Plans

For a consumer-directed health plan to successfully engage consumers in their health and control healthcare costs, several key elements must be present. During this 90-minute webinar, industry experts described these essential elements and how they translate to a consumer-directed benefit strategy for health plans and employers.

For more information, please visit:
http://store.hin.com/product.asp?itemid=3814



12. Featured Healthcare Podcast: Improving Medication Adherence: Practical Strategies to Increase Patient Compliance

U.S. healthcare spends an estimated $177 billion on medication non-compliance annually — nearly 80 percent of the country's healthcare spending. And the pharmaceutical industry loses billions of healthcare dollars annually as a result of medication non-adherence. Thom Stambaugh, chief pharmacy officer and vice president of clinical programs and specialty pharmacy for CIGNA Pharmacy Management, discusses strategies for recovering some of this lost revenue, the challenges behavioral health patients bring to medication compliance and how CIGNA measures compliance in its population.

To listen to this podcast in its entirety, please visit:
http://www.hin.com/podcasts/podcast.htm#66


All contents of this message Copyright 2008